Your company runs on promises.Which ones are causing customer churn?
Audit what your company promises, and fix the promise drift that’s costing you customers
Promise drift is the gap between what you promise and what customers experience
The Promise Audit finds your promise drift in five minutes
See the full picture of what your company promises
No sales call. Just a personalized audit of your company in about five minutes.
- Understand every promise you make across five key layers: Core, Supporting, Conditional, Experimental, and Legacy
- Map every promise on your public surfaces automatically
- Cost of Drift: Calculate what promise drift is costing your business
- Connect your CRM and support tools to find more promises your team and AI make (paid)
Uncover your promise blindspots
- Drift Zones: Find which parts of your business break the most promises
- Action Items: Highest-impact fixes for this week, month, and quarter
- See how you stack up against competitors, a real edge in every deal
Publish one Promise Stack everyone works from
Turn your audit into a living record your whole company, and every AI agent, reads from.
- Define your Promise Stack as a team, before it ever gets published
- Compare your Promise Stack against your live site copy automatically
- Push updates straight into Slack or Notion, so teams stay aligned
Publish one approved version everywhere it is read
Your approved Promise Stack goes to the places your team and your AI agents already work, and every change is versioned.
Coming soon- Publish your approved Promise Stack straight into Slack
- Serve the same version to Claude and other AI agents through the PAS MCP Server
- Version every change, so you can see what was approved and when
How much could promise drift be costing as part of your total churn?
Protecting that revenue could cost as little as $9,900 a year
See pricing →Built for everyone keeping a promise
Promise Drift, the book
Built on a proven framework, Promise Drift is the foundation this platform is built on. Arturo Coto’s book names the invisible gap between what companies say they’ll deliver and what customers actually experience: companies don’t break promises, they drift into breaking them.
Up and running in minutes
Create your account
Free, work email, no credit card.
Review your promises
Ready in about five minutes.
Work your Action Items
Highest-impact fixes first.
Get a free Promise Audit
Discover what your company does uniquely well, where friction shows up, and what it’s quietly costing you in customer churn.
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